Is a 35% bounce rate good?

Asked a month ago

Hi, my store has been running for about a year now and my current bounce rate is sitting at 35%. Is this good or bad? What bounce rate is a good average in Google Analytics?

Abeeha Qasmi

Monday, May 30, 2022

Bounce rate or single-page session is a web-analytic metric. It refers to the percentage of visitors who view a single page on your website and then leave immediately. In Google Analytics, a bounce rate of between 35-55% is considered satisfactory, whereas the rate between 20-35% is considered terrific. There is no average bounce rate as every site is unique, as are the users.

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