Can Google Analytics track users viewing my competitor's website?

Asked 2 years ago

I want to be able to track whether or not the users on my website are also viewing my competitor's website. Is Google Analytics able to do this?

Track user metrics
Tools for tracking user behavior
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Users segmentation in google analytics

Steve Wilkinson

Friday, May 27, 2022

No, Google Analytics does not track if your users visit your competitor's websites after visiting your website. Google Analytics shows only your website's bounce rate and click-through rate. However, you can compare your results with a competitor using other third-party tools like SemRush. With SemRush, you can compare up to 5 websites to check the statistics.

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